Two Neo@Ogilvy members were adjudged winners at the Cannes Young Lions Competition - Cyber category. Havishmi Sivananthan and Udara Dharmasena, the winning duo, will represent Sri Lanka at the Cannes International Festival of Creativity in France this week.
The representatives were chosen from among more than 80 young professionals from Sri Lanka’s leading agencies, by leaders in the advertising field.
Their task was to solve a challenging brief for a local non-profit organization in the most creative and effective way possible, within a set time.
This career-defining win will give them exclusive access to the wisdom and insight of the most creative people on the planet, including some of the biggest names in the world, from the heads of international advertising agencies to Oscar-winning actors.
The Cyber competition will be held at the international level in Cannes, France, on June 20, while the Festival of Creativity itself goes on for over a week, the agency said in a press release. Dubbed the Olympics of the advertising industry, Cannes Young Lions sets over 400 of the brightest young minds in the world to the task of coming up with solutions to real problems faced by renowned non-profit organizations.