Natural Wonders unveils dry shampoo | Page 2 | Sunday Observer

Natural Wonders unveils dry shampoo

10 September, 2017

Natural Wonders (Pvt) Ltd., has partnered with CHURCH & DWIGHT a leader in Household Goods and Personal Care Products to launch Batiste Dry shampoo in Sri Lanka.

Batiste offers consumers the fastest and easiest way to great looking hair. Batiste is a classic dry shampoo that instantly refreshes your hair between washes, leaving it clean, fresh and full of body and texture.

Dipankar Banerjee, General Manager Natural Wonders (Pvt) Ltd commented: “It is a proud moment and a new milestone for Natural Wonders to be able to partner with Church & Dwight a global leader in Household Goods and Personal Care Products. Batiste Dry Shampoo will be an innovative and novel concept for the Sri Lankan consumers and we are delighted to offer our consumers new experience, and a great convenience in hair care”.

Inspired by London’s fashion style Batiste is set to become the next hairstyling trend. According to market data provider Nielsen, Batiste has been world’s number one dry shampoo brand for over 30 years, offering consumers the fastest and easiest way to great looking hair.

Ashish Seth Sales and Marketing Manager for South East Asia and South Asia for Church and Dwight said, “At the heart of Batiste dry shampoo is an innovative starch based ‘no water needed’ formulation that does not leave any residue. Batiste targets excess oil and grease, helping to eliminate it at the roots, giving dull, lifeless hair a much needed makeover. A quick spray revitalizes your hair, giving it texture and volume. This instant remedy saves time spent on hair styling and reduces the use of chemicals on your hair by eliminating additional styling products. The product does not contain any harmful ingredients and not tested on animals. 

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