Seylan Bank won two Gold Awards at the first ever SLIM Digis 2019, at the Water’s Edge recently.
Organised by the Sri Lanka Institute of Marketing, the SLIM Digis is aimed at recognising Sri Lanka’s best digital marketing work, innovation, talent, and identifying the region’s emerging influence on the global digital industry. Seylan Bank’s ‘How to balance your Baba’, which was developed to promote the Bank’s Travel The Island Credit Card campaign, received two Gold awards; Banking, Finance and Insurance Category, as well as best use of Branded Content.
Head of Marketing and Sales at Seylan Bank, Gamika de Silva said, “We are privileged and proud as the only bank to have won two gold awards at the very first SLIM Digis.These awards are not only a recognition but also depicts the unique marketing practices of Seylan bank.
“At Seylan, our marketing philosophy is to make a great impact with whatever the communications we do, be it in traditional or digital, our team of passionate marketers always strive to look beyond the norms, offering something new and thereby making our mark with our campaigns and promotions,” he said.