CK unveils new fragrance | Sunday Observer

CK unveils new fragrance

7 March, 2021

Inspired by the authentic and youthful-minded, who are unconstrained by boundaries, gender norms and definitions, CK Everyone bursts with endless possibility.

A tribute to individuality and the freedom of self-expression, the CK Everyone campaign is fronted by an inspirational collective of multi-hyphenate models, artists, musicians and creatives who illustrate the many sides of themselves and redefine boundaries to proclaim:

I am one, I am many.

I love everyone of me.

Master perfumer and creator of the iconic CK One fragrance, Alberto Morillas crafted a gender-neutral fragrance exuding clean freshness using 79% of naturally derivedingredients ignoring the traditional signifiers of gender as reflected in the non-conformity of both the scent and campaign.

CK Everyone will be available in Sri Lanka from February 2021.

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