The CEO of “Export Bahrain” Ms. Safa Sharif A. Khaliq and Ms. Zainab Matrook of the Marketing and Promotions section of “Export Bahrain” visited the Export Development Board (EDB) recently.
This meeting was initiated by the Ambassador of Sri Lanka in Bahrain, H.M.G.R.R.K. Wijeratne Mendis.
Chairman and CEO of Sri Lanka Dr. Kingsley Bernard, senior officials of the EDB, Tea Board, and private sector representatives tea, cinnamon, coffee, food and beverages, herbal and ayurveda product companies, floriculture and clay products were present at the meeting.
Ms. Safa Sharif outlined how “Export Bahrain” supports micro and small scale companies in Bahrain through initiatives such as export credit insurances, export advisory, ecommerce and internationalisation, export financing, international retail buyer initiative, shipping and logistics and market intelligence.
Ms. Safa Sharif engaged in one-on-one discussions with local participants. She outlined the possibility of supporting the Sri Lankan companies through the introduction to new distributors in Bahrain, facilitation of connections with suppliers in the Middle Eastern market, sharing information on new licenses and registration procedures, and collaboration with local trade promotional organisations to establish reliable trade relations for Sri Lankan companies, among other services.