The Sri Lanka Export Development Board (EDB) in collaboration with Sri Lanka Missions in the USA organised the Sri Lanka Country pavilion at “Sourcing at Magic Exhibition” in Las Vegas, USA, recently. Eleven Sri Lankan companies took part.
Sourcing at Magic Las Vegas is one of the world’s largest fashion marketplaces with a high-energy fashion experience held biannually in February and August in the Las Vegas Convention Center.
It is the most comprehensive destination for fashion buyers and brands to discover new and emerging brands, explore the latest trends, connect with fashion insiders, and gain industry insights.
Some of the local products on display
The fair showcased men’s and children’s apparel, footwear, accessories, and manufacturing resources from all around the world. Magic Las Vegas accelerates sales pipelines and fosters new business connections with access to a growing global audience of young contemporary and trend-driven retailers and buyers.
Timex Garments, Aitken Spence Garments, Eskimo Fashion Knitwear, Trendywear Adhikarigama, Nobleswear, Garment Services Meegoda, Colmans Garments, NasnaImpex Garments, Rainco Industries and Insomnia showcased a wide range of apparel products ranging from ladies dresses and blouses, active wear, work wear, men’s shirts, underwear, children’s wear and raincoat capabilities to the USA market.
Chairman, Sri Lanka Garment Exporters Association Indika Liyanahewage participated in the country focus session organised in parallel to the exhibition to share Sri Lanka’s experience on sustainable and ethical manufacturing practices in Sri Lanka garment sector and its improvements.
This year nearly 1,000 exhibitors, local and international, representing manufacturing, supply chain and fashion technology from over 35 countries took part in the sought after fashion trade exhibition to showcase the latest innovations in the supply chain.
