Sri Lanka Tourism participated in the SATTE (South Asia’s Travel and Tourism Exchange) in Greater Noida, Delhi-NCR, India, from February 22–24 with a delegation of over 125 from 64 Sri Lankan destination management companies (DMCs) and hotels.
India remains the number one source market for Sri Lanka and the effort was to further strengthen its position and to increase the number of arrivals. Sri Lanka Tourism has identified India as an important source market for Sri Lanka and to provide greater opportunities to the Sri Lankan travel industry to engage with the members of SATTE
Sri Lanka Tourism also held a Networking Evening in New Delhi to interact and renew the relationships between Sri Lankan travel and tourism companies with Indian tour operators (leisure + MICE), media personnel, key influencers, corporates and trade associations, professionals, OTAs, Travel Associations, Chambers and Heads of the Missions in New Delhi while promoting Sri Lanka as an attractive destination.
Sri Lanka’s participation was in collaboration with the high commission of Sri Lanka in New Delhi in this year’s SATTE, together with Sri Lanka Tourism Promotion Bureau and 64 travel industry members including Si Lanka Convention Bureau.
SATTE offers a comprehensive platform to domestic and international buyers and professionals from across the travel, tourism and hospitality industry. SATTE is recognised as Asia’s leading travel and tourism exhibition to conduct business, share knowledge, exchange ideas in order to arrive at solution-driven innovations to accelerate the pace and growth of the industry.
SATTE has grown in terms of exhibitions and visitors (including international and domestic buyers) and is today the biggest networking forum for the travel and tourism industry in South Asia.
State Minister of Foreign Affairs, Tharaka Balasuriya, High Commissioner of Sri Lanka in New Delhi, Kshenuka Senewiratne, and Managing Director of Sri Lanka Tourism Promotion Bureau, Nalin Perera opened the Sri Lanka pavilion. Officials of Sri Lanka Tourism Promotion Bureau, Sri Lanka Convention Bureau, and High Commission staff were present.