Wednesday, February 26, 2025

EDB launches “SheExports” initiative

Capacity building program for women tech entrepreneurs:

by malinga
August 25, 2024 1:05 am 0 comment 646 views

The Sri Lanka Export Development Board (EDB), together with SLASSCOM, launched the “SheExports” capacity building program for women tech entrepreneurs at the EDB premises on August 9.

This initiative, designed as a long-term capacity-building and mentoring program, marks a milestone in empowering women entrepreneurs in the ICT/BPO sector to take their ventures to the international stage.Chairman/CEO of EDB Dr. Kingsley Bernard, Chairman of SLASSCOM, Nishan Mendis, SLASSCOM Board Directors were present.

Founder and CEO of Shades IT Solutions, Ms. Shana Karan, the guest speaker, shared her success story with the participants. The program is meticulously structured to enhance the skills and knowledge of tech-based women entrepreneurs, equipping them with the tools and strategies necessary to compete in the global market. In partnership with industry experts from leading ICT/BPO exporters, the program provides invaluable insights and guidance, bridging the gap between local expertise and global market demands. Moreover, selected participants will have the opportunity to participate in international trade missions and events organised by the EDB, gaining firsthand experience in navigating international markets and building networks.

The program will cover a broad range of topics, all integral to the success of tech women entrepreneurs in the international arena. From strategic business planning to mastering export markets and leveraging digital tools, participants will receive guidance from a team of expert coaches and mentors.

The “SheExports” initiative is more than a capacity-building program — it’s a movement towards creating a more inclusive and diverse tech industry in Sri Lanka.

By focusing on the unique challenges faced by women in tech space and providing them with tailored support, the EDB and SLASSCOM are paving the way for a new generation of women leaders in the global ICT/BPO industry. We look forward to seeing the incredible impact these women entrepreneurs will make on the world stage. Together, we are building a future where gender is no longer a barrier to success in the tech industry.

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