Top-performing tyre dealers who exceeded their targets in the sale of truck and bus tyres were rewarded with a holiday in Thailand recently by CEAT Kelani Holdings, a tyre manufacturer.
Around 31 dealers qualified for the tour. Participants including dealers and representatives of CEAT’s Sales and Marketing Division along with members of the senior management of CEAT spent four days in Pattaya and Bangkok celebrating the sales achievements for the specified period – February to April 2024.
Among the highlights of the group’s itinerary were the Coral Island (KohLarn) tour with water activities like speed boat rides, a special cruise dinner on the ‘Chao Phraya Princess’ cruise along Bangkok’s iconic Chao Phraya River with breathtaking views of the city’s illuminated landmarks such as the Grand Palace and WatArun; special gala dinners and cocktails at premier restaurants as well as shopping and leisure time.
During their stay in Bangkok the group was accommodated at the luxurious Baiyoke Sky Hotel, one of Bangkok’s tallest and most iconic hotels. The Company said the tour also offered a valuable opportunity for networking between dealers and CEAT’s leadership and Sales team, enhancing collaboration and aligning future business goals.
