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Navigating the dynamic landscape of accounting in the face of emerging technology trends

by damith
December 15, 2024 1:08 am 0 comment 689 views

By D. D. Mahesh   Faculty of Management Studies (FMS) The Open University of Sri Lanka (OUSL)
See Figure 1)

“I think AI is probably the single biggest item in the near term that’s likely to affect humanity.” — Elon Musk

The whole world has been undergoing a technological revolution, driven by a rapid pace of innovation. Technological advancements are reshaping industries, societies, and even our way of day-to-day lifestyle. The effects of these advancements are clearly apparent in almost all industries such as agriculture, manufacturing, healthcare, finance, information technology (IT),etc. and all the professional fields, for instance, medical, engineering, architecture, law, accounting & finance, etc.

Mahesh

Mahesh

Through this article, it is expected to delve into some of the most significant technology trends and their potential impact on the future of accounting profession. The accounting profession, once synonymous with manual ledgers and paper trails, is undergoing a rapid transformation driven by the advent of emerging technologies. These technological advancements are reshaping the way accountants work, the professional services they offer, and the value they deliver to business organizations.

Key emerging technologies impacting accounting landscape

In today’s dynamic world, a wide spectrum of technologies can be observed and they have emerged as a consequence of basic and applied research findings and scientific discoveries. Out of those technologies, the followings have had a profound effect on the landscape of accounting;

* Artificial Intelligence (AI): This is the science of making intelligent machines. It demonstrates powerful capabilities, such as the ability to reason, discover meaning, or learn from experiences. As AI handles the routine tasks, accountants can increasingly focus on data interpretation, strategic planning, and provide valuable insights to guide business decisions.

* Blockchain technology: This is a decentralized, distributed, and digital ledger consisting of records called blocks and it offers the potential to revolutionize financial reporting and auditing by providing a secure, transparent, and immutable record of transactions.

* Cloud Computing: The computing services (including servers, storage, databases, networking, software, analytics, and intelligence) are delivered over the internet (“the cloud”) and cloud-based accounting solutions provide flexible and scalable access to accounting software and data.

* Cyber security: It is the practice of protecting computer systems and networks from digital attacks and as accounting systems become increasingly digital, this has emerged as a critical concern. The sensitive nature of financial data makes accounting systems prime targets for cyber-attacks, necessitating robust security measures and protocols.

* Data Analytics: Data analytics is the process of examining data sets to draw conclusions about the information they contain, and the rise of big data analytics has provided accountants with powerful tools for financial forecasting and risk assessment.

(Simply, referred to as “ABC(2)D”- an acronym coined by myself for convenience) (See Figure 1)

See Figure 2

See Figure 2

The following diagram (See Figure 2) illustrates how the emerging technologies and accounting industry have become interrelated and interdependent.

Moreover, this diagram demonstrates that those emerging technologies are transforming and reshaping the accounting landscape, creating new opportunities and challenges for accountants.

How technologies are impacting industries worldwide

Nowadays, the technological waves mentioned in previous sections have already started making significant impacts on the profession of accounting. To obtain a rudimentary understanding, the degree or the extent of predicted impact of AI on various industries has been taken into consideration as AI has now become the dominant technology. The influence of AI varies significantly across industries, acting as an instrument, dissecting and reconstructing key processes.

When analyzing the above diagram (See Figure 3), it is evident for us that the finance (including Accounting) sector is the second highest sector that is highly vulnerable to the invasion of AI. Therefore, this undoubtedly serves as a red flag for the professionals engaging in the accounting industry to adapt to AI tools and to familiarize themselves with those tools immediately.

The role of academics and practitioners in accounting in response to emerging technology trends

Academics and practitioners in the field of accounting play crucial roles in adapting to the dynamics brought about by emerging technology trends discussed above. The role of academic community includes, 1) Research and innovation (that is, to investigate the effect of new technologies on accounting practices, identify potential threats and opportunities, and develop innovative solutions.), 2) Curriculum development (that is, to update accounting curricula to incorporate emerging technologies, ensuring that students are equipped with the necessary skills to thrive in a digital world.), 3) Thought leadership (that is, to contribute to the development of accounting standards and regulations by providing insights into the implications of technological advancements.) The role of practitioners here includes, 1) Technology adoption (that is, to embrace new technologies to improve efficiency, accuracy, and decision-making and implement accounting software, data analytics tools, and automation solutions to streamline processes and reduce manual effort.), 2) Data-driven insights (that is, to leverage data analytics to gain valuable insights into business performance and identify trends.), 3) Continuous learning (that is, to stay updated on the latest technological developments by attending conferences, workshops, & online courses and upskilling.)

Collaboration between academic community and practitioners

The collaboration between academics and practitioners is essential to bridge the gap between theory and practice. Academics can share their research findings with practitioners, while practitioners can provide real-world insights to support academic research.

This collaborative approach ensures that accounting education and practice remain relevant and responsive to the evolving technological landscape. By embracing these emerging technologies and fostering collaboration between academics and practitioners, the accounting profession can continue to evolve and contribute to the success of organizations in the digital age.

Future outlook

The future of accounting will likely see further integration of emerging technologies like augmented reality for visualization of financial data, Internet of Things (IoT) for automated data collection, and quantum computing for complex financial modelling. Successful navigation of this evolving landscape requires a balanced approach i.e., embracing technological innovation while maintaining the core principles and conventions of accounting. Organizations and professionals that are competent in effectively combining traditional accounting expertise with technological proficiency will be best positioned to thrive in this new era of technology.

Conclusion

The transformation of accounting profession through emerging technologies is all about reimagining the role of accounting in business. As routine tasks become automated, the value of accounting professionals increasingly lies in their ability to interpret data through in-depth analysis, provide strategic insights, and guide business decisions on a timely manner. For accounting professionals and organizations, staying competitive in this dynamic environment requires a commitment to continuous learning and adaptation.

Those who embrace these changes while maintaining high standards of accuracy, ethics, and professional judgment will find themselves well-equipped to meet the challenges and opportunities of the future.

Success will depend on the ability to adapt, learn continuously, and leverage new technologies to deliver enhanced value to clients and organizations. The output of this adaptation process is a future-proof accounting professional who is robust to changes in both micro and macro business environment.

“We cannot direct the wind, but we can adjust the sails.” Therefore, we must be able to embrace the changes in the technological environment and adapt to it accordingly.

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