Denta, an oral healthcare brand, recently recorded the growing success of its ‘Wadena Sinahawata Dental Sathkaraya’ initiative.
Denta is committed to providing essential dental care to students between the ages of 8 and 14 (Grade 3 to Grade 8), empowering them with the tools and knowledge for lifelong dental hygiene.
The primary reason for focusing on pre-teens aged eight to 14 is that this is when permanent teeth start to emerge. Instilling strong oral hygiene habits at this stage is vital for ensuring a lifetime of healthy teeth.
CEO Personal Care of Darley Butler & Company Ltd, Ghaffar Ghouse said, “We believe that a healthy smile can change lives and by reaching out to Sri Lanka’s younger generation, we are building a foundation of lifelong oral health. Our commitment goes beyond providing free dental check-ups – we are empowering children with knowledge, tools, and a sense of responsibility for both their health and the environment.”
First launched in 2023, the initiative has already reached 172 schools, with 135 in the Western Province and 37 in Anuradhapura, benefitting over 105,892 students.
The campaign’s sustainability focus will continue, with a strong emphasis on responsible disposal and recycling of used toothbrushes.
This dual approach of promoting oral health and protecting the environment emphasises Denta’s long-term vision for a healthier and sustainable Sri Lanka.