Dilmah Ceylon Tea has entered into a partnership for the second consecutive year with the Future Writers Program under the HSBC Ceylon Literary and Arts Festival. This collaboration underscores a shared commitment to nurturing creative talent and fostering youth development.
The Future Writers Program is a transformative initiative dedicated to building literacy and creativity among youth, equipping the next generation of writers with the tools to explore their literary potential. This time, the program includes an engaging workshop led by renowned local and international authors, alongside the creative writing competition aimed at enhancing participants’ skills and confidence in writing.
Tea Grower and Dilmah Chairman/ CEO Dilhan C. Fernando said, “Sri Lanka has an abundance of stories waiting to be told: Stories of elephants, leopards, stories of artisanship and stories of goodness. Everyone should write, as storytelling connected to authenticity, taste, wellness and biodiversity and encourage conservation, support artisans of cinnamon, tea, cashew, and bring visitors to our beautiful island. Dilmah is formed around the stories my father told the world, of tea that is handpicked, made with love and kindness to people and nature. We are glad to support future writers as they craft their own stories.”
The workshop and competition are a tribute to the art of storytelling, a wonder through imaginative worlds and a desire to write with purpose. This year’s workshop will take place on January 18 at the Colombo Public Library and is open to those aged 16-29, free. Interested participants can register online at www.ceylonliteraryfestival.com before January 12.
HSBC Ceylon Literary and Arts Festival Director Ajai Vir Singh said, “The Future Writers Program, introduced in the previous edition, received an overwhelming response and will continue to be a cornerstone of the festival. This initiative opens doors for aspiring writers and fosters creative entrepreneurship, contributing to the future of Sri Lanka’s creative industries. We are happy to partner with Dilmah yet again to further nurture the future of the country.”
