EDB launches ‘SLEEI 2025’ to empower SMEs

by damith
February 9, 2025 1:11 am 0 comment 234 views

The Sri Lanka Export Development Board (EDB), in collaboration with the International Finance Corporation (IFC) and the European Union (EU), has launched the Sri Lanka Export Excellence Initiative (SLEEI) 2025.

Supported under the EU’s regional initiative ‘Accelerating Climate Smart and Inclusive Infrastructure in South Asia (ACSIIS)’ as part of the EU Global Gateway Strategy, the SLEIIis a strategic initiative to enhance the export capabilities of Sri Lankan SMEs.

This initiative includes three components: I: Expo Navigator for awareness raising and training, II: Expo Scale Up for capacity-building and export marketing planning, and III: Expo Connect for market access support through trade fairs and B2B meetings.

Launched on January 28, the Expo Scale Up component is aimed at supporting Sri Lankan SMEsfrom across the country to establisha sustainable export presence in international markets. The program focuses on key export sectors such as processed food and beverages, coconut-based products, spices and concentrates, herbal cosmetics, ICT/BPO services, handicrafts and lifestyle products.

The training program launched under Expo Scale Up will equip selected SMEs, including women-owned, with the necessary skills and knowledge to develop and implementeffective export marketing plans. A key priority of the project is also on strengthening the capacity of SMEs to adopt sustainable practices and smart climate strategies. The program will also include interactive sessions with industry experts and successful exporters who will share their experiences and insights.

EDB Chairman Mangala Wijesinghe outlined the importance of initiatives such as SLEEI in driving SMEs toward global success and offering them a pathway to long-term success in the global market. .

Country Manager for World Bank and IFC in Sri Lanka, Gevorg Sargsyan said, “SMEs are the engine of Sri Lanka’s economy. By supporting their export ventures through trade facilitation, capacity building and access to finance, we can unlock significant economic growth and create jobs. This collaboration will play a crucial role in empowering SMEs to thrive in the global market, contributing to sustainable and inclusive economic growth for Sri Lanka.”

The European Union reaffirmed its commitment to SME development and sustainability, emphasising its role in driving economic growth in the region. The EU is dedicated to fostering resilience and innovation among Sri Lankan SMEs, equipping them with the tools and opportunities needed to compete sustainably in global markets.

Through the ACSIIS program, the EU aims to integrate climate-smart and inclusive practices while enhancing connectivity to EU markets and beyond, ensuring a sustainable future for SMEs and the broader economy.

The EDB will monitor the progress of these SMEs, linking them to other export promotion initiatives and fostering their growth in international markets.

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