Greetings to you all !
As our news cover story in the Sunday Observer Explorer this week reveals, progress is being made in terms of marketing strategies to showcase the country globaly in the best possible light.
“Sri Lanka – A story for every season” presented by the Sri Lanka Tourist Promotion Bureau with Global Digital storytellers on Thursday on March 27, related a refreshing angle of our country.
There is renewed hope for brighter prospects in the Tourism sector with these new concepts that will hopefully make Sri Lanka a destination that will be wooed by the world year around and not only during the so called ‘high season’ as was always known.
Country enters vogue Poland
Scenic beauty of our country has enticed many along the years. Many publications have used Sri Lanka as a backdrop to entice the readers to their publications. We feature one such on this page that is reported this month- the Vogue magazine of the Poland edition.
When magazines such as Vogue, especially spotlight our country, their readership that is targeting the top end market, would certainly be beneficial for our country.
Participate in pictures of the week
‘Pictures of the week” depict the strong presence of the arrivals to the country. With the number of tourists to the country growing steadily daily, there are many pictures abound that will bring a smile to you.
We invite the readers to join our showcasing the best pictures of our country by sending in your captures through the lens. We will publish the best pictures from the ones received.
Win Airline tickets
We urge those who have not already entered the competition to send in the coupon fast with the answers to the questions that are on page 29 coupon on Sky High wins. You stand to win free Air tickets every two months. Conditions apply and please see bottom left of this page for the Competition conditions.
When we commenced the Sunday Observer Explorer it was aimed at encompassing everything an avid traveler would like to read about.
Therefore we will not feature only pretty pictures for sightseeing but concepts of substance that will focus on Travel News, Views, Interviews, Features encompassing the related areas of fitness, wellness, well-being. In fact Health Tourism and Yoga and meditation coupled with fitness are now in high demand through hotel offers as Hotel Retreats.
Reputed media researched articles- a pre-view to travel related well-being
Last week we featured an article from the BBC on Yoga and we feature this week, an article on fitness building methods via a well documented CNN report that even reveals the origin of the very popular Aerobics that has now globally become an important part of a lifestyle of the go getters in the travel world.
We will continue to feature articles with interesting information about the history of these concepts well written and well research by globally recognized media institutions, such as BBC and CNN before dwelling into what is available in Sri Lanka and how you too can get going with the components that are outlined as the new trends of living well.
Do keep reading the Life & Leisure section for us to bring you more news in this area that is gathering much momentum. We will be happy to receive your feedback.
It is always good to wind up with good food and the glamour world. Reviewing of food can be a joy to anyone, but it’s always good to get an objective view of a visitor- and when it happens to be a former journalist too, it gets even better. Do read our back cover story of Sunday Observer Explorer where we feature Bhadri Durgabakshi, reviewing her favourite restaurant within the Colombo City.
Happy reading and wishing you all a wonderful week.
